Chelsea sign three-year betting partnership with William Hill

Chelsea Football Club is delighted to announce William Hill as our new official betting partner. The three-year collaboration will see Chelsea working alongside one of the biggest and most established bookmakers in the industry, with more than 80 years’ experience in betting.

As well as offering odds through its website and smartphone apps, William Hill will also host our matchday betting service at Stamford Bridge, allowing fans to place bets at the stadium on the day of the game and collect winnings from any one of more than 2,000 shops across the UK – including at Fulham Broadway and on the King’s Road close to the stadium. 

Chelsea FC Managing Director Christian Purslow said: ‘We are very happy to be working alongside William Hill for the next three years. They are one of the most recognised and trusted brands in the betting industry and it’s great to have another blue chip company on our list of partners. We are sure Chelsea fans around the world will be able to benefit from their exciting and exclusive offers.’

William Hill CMO Alex O’Shaughnessy said: ‘We are delighted to be forming this exciting partnership with Chelsea Football Club. They are one of the most successful and popular clubs in the world, and have built an atmosphere of success both on and off the pitch. We’re excited to start working with the club and engaging with their loyal fans.’