The Stadium Tours and Museum store opened in May 2011 and is situated next to the new Chelsea Museum , behind the Matthew Harding Stand.
The store is 1100 sq foot and to speed up customer service contains 8 tills and 2 shirt printing machines.

This store also is the home of the new Chelsea 'personalised' zone, allowing you too design buy something that is bespoke and a true momento of your visit you can really call your own!

The shop will be selling museum and tour tickets, and gift cards It also stocks all official kit and training wear and the newest fashion lines.