Pemsel is currently CEO of Guardian Media Group (GMG), where he has led the company’s transformation into a more digital, more international media brand and has overseen the organisation’s first operating profits in its news business for 20 years, delivering record revenues in 2019.

Buck, who is also the Chairman of the Premier League Nominations Committee, which conducted the recruitment process following Richard Scudamore's departure last year, said: ‘We are delighted to welcome David to the Premier League. His straightforward style and personal integrity make him an ideal person to lead the business.

‘At the Guardian, he has shown strong leadership through a period of change and transformation. Returning the group to profit is an impressive achievement and has demonstrated that he can develop and execute a transformational plan in an ever-changing business landscape. In addition, he has worked with the big players in digital and media and has managed diverse groups and constituencies.

‘We are looking forward to working with David and are sure he will be a great asset to the Premier League.

'At the same time, we would like to extend our huge appreciation to Richard Masters, who has captained the ship expertly this year as Interim Chief Executive. Richard and his team have done a great job and will continue to drive the League forward under David’s leadership.’

Pemsel brings additional management experience from his earlier roles, which include: Group Marketing Director at ITV; Partner at boymeetsgirl, working with Channel 4, Disney and Discovery; Managing Director and Partner at Shine, the TV and film production company; and Managing Partner at St Luke’s Communications, where his clients included Sky and the BBC.