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Arjun Kapoor confirmed as official brand ambassador for India

Chelsea Football Club is delighted to announce the signing of Bollywood actor Arjun Kapoor as our brand ambassador for India.

In a first-of-its-kind association by any Premier League football club, the multi-talented actor who is an ardent Chelsea fan will lead the club’s India fan engagement initiative which will include Kapoor being featured in a series of digital talk shows featuring Blues fans in India. He will also be across Chelsea FC’s social networks and will communicate with fans online and in person.

For the announcement, Kapoor visited our training ground in Cobham where he met our legendary ex-player and current manager Frank Lampard.

Speaking about the association, Lampard said, 'We are delighted to welcome Arjun Kapoor into the Chelsea FC family. He is a versatile actor with a fantastic personality and a deep love for the club. Arjun's charisma and passion will be brought onto screens as he hosts our brand-new digital fan-show "Out of the Blue with Arjun Kapoor".

As a brand ambassador for the club in India, Kapoor will interact with Chelsea fans and current squad members, bringing the Indian Chelsea FC community closer to the players and the club.

Kapoor said: 'I have passionately rooted for the club, celebrated the victories and felt the heartbreaks from the losses. Chelsea is in a rebuilding phase and as a fan, I’m privileged that I’m getting to spread the word in India through my knowledge of the club and the game.

'I feel like a child inside and can’t stop smiling. It's like a dream come true to be the brand ambassador of Chelsea FC in India. I'm thrilled that I will be hosting the club’s exclusively crafted campaign Out Of the Blue, intended to bring the Indian fans closer to the club.'

Our chief executive Guy Laurence added: 'India is a very important market for Chelsea FC and the club is currently interacting with the fans by creating regional content, fan stories and features giving a platform to the fans to share their stories, and the "Out of the Blue with Arjun Kapoor" show will help us engage with fans in India.'

'Out of the Blue with Arjun Kapoor' will roll out from November and will be available to watch on Chelsea FC’s Facebook, on this website and on our official mobile app - The 5th Stand.

 

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