As indicated last year, the Directors actively sought to add skills and expertise not currently covered, particularly marketing and PR. Ginette has extensive experience in these areas and her aim will be to raise the profile of Chelsea Pitch Owners (CPO) to attract new shareholders and build supporter networks in the UK and overseas.

Ginette has been a Chelsea supporter since the 80s and a Pitch Owner since 2003. She has a track record in communications, marketing and public relations over many years. Her last permanent role was Head of Marketing & Communications at Thames Valley Chamber of Commerce until October 2017 when she left to start her own consultancy.

Ginette said: 'I am very excited to join the CPO Board to help to deliver the vision for the future. Specifically, I want to develop campaigns to recruit new Pitch Owners, particularly young fans. I will also be giving the opportunity for Pitch Owners to be involved in the development of new ideas for events and other initiatives.'

Charles Rose, CPO Chair commented: 'The board is delighted that Ginette has accepted the role of Director. Her expertise in the areas of communications, together with her experience at the Chamber of Commerce, and with her long standing support of the club, make her an ideal Director. CPO continues to evolve, and like the club will face the challenges of the prospective redevelopment with enthusiasm and professionalism, and I am looking forward to Ginette assisting us in that.'